Artificial intelligence: a thorny issue of trust

Driving a car, handling a weapon, spreading fertilizer or pesticides in just the right amount, medical imaging diagnostics, customer service chatbots... Artificial intelligence is conquering every sector of activity. But how can we ensure that it inspires confidence? We have the tools.

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The benefits of an AI management approach

Artificial intelligence is on the rise. Many companies are facing the challenge of integrating AI-based tools to gain a competitive edge. But at what level of risk? How can confidence be inspired? The secret lies in four letters: SMIA, which stands for responsible artificial intelligence management system.

Source of figures: BPI, INSEE, Galeon, LEEM

58 %of SME and mid-market company executives consider AI to be a matter of survival

32 %of SMEs and mid-cap companies use at least one AI-based tool

34 %French people have used generative AI in relation to their health

191French AI startups in healthcare in 2020

Implementing a three-step AI management approach

AI and its rapid development are causing great concern. Do the risks outweigh the opportunities? This risk/opportunity matrix is used in management systems. They equip you to identify risks and opportunities, find compromises and performance indicators, and above all, they enable you to continuously improve in this area. When
it comes to AI, the global ISO/IEC 42001 standard sets the tone. It is your cheat sheet for deploying an artificial intelligence management system (AIMS).

Do you need to show your customers and partners that your use of AI in your products and services is risk-free, or at least governed by a risk management system? ISO/IEC 42001 certification signals to the market that you are ahead of the curve in terms of risk management and regulatory compliance. It does not presume compliance with the AI Act, but it does give you a leg up. This is very useful when implementing high-risk AI systems, such as in the medical device sector.

From 2021 to 2025, AFNOR has been tasked with outlining voluntary standards that would be useful to AI designers and users in France. The European AI Act of 2025 entrusts the European standardization body with the task of preparing harmonized standards, i.e., standards that give presumption of conformity with this regulation. AFNOR,
on behalf of France, is working in particular on the draft European standard on the characterization of trust within the framework of CEN-Cenelec JTC 21. You can join our work.

Solutions tailored
to each sector

Medical devices equipped with AI: the goal is trust

All AFNOR solutions based on voluntary standards for artificial intelligence for medical device

professionals. ISO 42001
certification Personnel certification
CE marking
Our training courses

Our AI solutions for medical devices

Artificial intelligence standards you need to know about

ISO/IEC 42001
Information technology - Artificial intelligence - Management system
See in the standards store
AFNOR Spec 2314
General framework for frugal AI
See in the standards store
AFNOR Spec 2401
Artificial Intelligence Skills Assessment Test
See in the standards store
ISO/IEC 22989
Artificial intelligence - Concepts and terminology related to artificial intelligence
See in the standards store
ISO/IEC 23053
Framework for AI systems that use machine learning
See in the standards store

See all our AI standards

Become certified in artificial intelligence

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Would you like to have your best practices in artificial intelligence risk management recognized? ISO/IEC 42001 certification recognizes the reliability of your AI management system. Our

strengths A

well-known and recognized trusted third party
Comprehensive expertise in standards and reference
frameworks A large pool of auditors

Obtain certification

Training in AI management

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With AFNOR Compétences, learn about AI-based system management standards and develop your individual expertise to conduct certification

audits. The essentials of our

offering A management system
approach A look at standardization and regulation How
to become an ISO 27001 or 27701 auditor

Discover all our training courses

Writing the standards for artificial intelligence

From 2021 to 2025, the Grand AI Challenge consisted of understanding voluntary standardization as a tool for building trust, in support of the European AI Act. This would provide designers and users of AI systems with a secure framework for developing and marketing their solutions.

Join a standardization committee